Portfolio

Brands We Power

Our portfolio reflects the depth of our capabilities. From legacy beauty brands to emerging product lines, we help brands establish and grow their Amazon presence and LATAM distribution.

Mirta de Perales I Love My Curls product line

Featured Case Study

Mirta de Perales

Mirta de Perales is a legacy Latin beauty and haircare brand, founded in 1962. Known for premium shampoos, conditioners, and hair treatments designed for diverse hair types, the brand has been a trusted name in Latin beauty cosmetology for over 60 years.

What VJ Group Manages

  • Catalog and listing management — maintaining accurate, optimized product pages across the full Mirta de Perales catalog.
  • Content and optimization — crafting compelling titles, bullet points, product images, and A+ content designed to drive conversions.
  • Promotions and deals calendar — planning and executing seasonal promotions, Lightning Deals, and coupon strategies throughout the year.
  • Inventory coordination and 3PL support — ensuring consistent stock levels and timely fulfillment through our logistics network.

Key Outcomes

  • ✓ Enhanced product catalog with optimized listings and A+ content driving higher engagement
  • ✓ Year-round promotional presence with strategically planned deals and campaigns
  • ✓ Reliable inventory flow through coordinated logistics and 3PL support
  • ✓ Strengthened Amazon brand presence for a LATAM-focused beauty audience
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